A refreshed and updated edition of the original and definitive book about corporate blogging.

This is the how-to bible on corporate blogging recommended by best-selling author David Meerman Scott (The New Rules of Marketing and PR, 2nd edition). Writing in a style that Kirkus Reports called "smart, witty and accessible," Debbie Weil deconstructs the myth surrounding company blogs (they are boring and pointless) and shows you how to write a compelling blog that will, ultimately, increase sales. 

The Corporate Blogging Book [Updated Edition With a New Preface]

A graduate of Harvard, Debbie is a Web pioneer and veteran blogger,  author, speaker and online marketing expert.

She was named one of the Most Influential Women in Technology by Fast Company and a DC Top 100 Tech Titan by The Washingtonian.

She is the author of one of the first and most definitive books about business blogging, The Corporate Blogging Book, published in 2006 by Penguin Portfolio. The new, updated edition is available for Amazon Kindle, iPad and smartphones.

She founded Voxie Media, a boutique publishing imprint for business authors, because she is passionate about books, both digital and print, and about helping new authors take big ideas and turn them into short books.

Voxie Media is built on the premise that a kick-ass business book is the ultimate calling card. Hence the word "voxie" (vox or voice in Latin). Our goal is to help up-and-coming nonfiction authors publish short, smart and stylish books that inform and provoke readers and that meet or exceed revenue-producing business goals: speaking gigs, consulting, more clients, better cocktail parties.

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